National Customer Service Week will be celebrated from 7th to 11th October 2013. Jersey will be celebrating its own Customer Service Awards on the 4th October and it once again offers the opportunity to think about customer service and the vital role it plays in successful business practice and the growth of the economy.
The rapid evolution and increasing use of mobile devices such as smart phones and tablets is creating unprecedented opportunities for the marketing research industry. To thrive in the future, successful marketers and researchers know they have to adapt new methods of observing and listening in order to understand their customers and prospects. Mobile Marketing Research allows clients and researchers unprecedented access into the everyday lives of people around the world.
To address this fast developing and complex industry, we are organising The Customer Service Breakfast Meeting. Our speaker:
Mark Michelson, CEO of the MMRA (Mobile Marketing Research Association) in Atlanta, US, is Digital Qualitative Expert, Research Consultant and Speaker.
Mark is the co-founder of the Mystery Shopping Provider’s Association, (MSPA) founder of The International Designed Experience Alliance (The IDEA) and veteran board member of several trade associations such as the Qualitative Research Consultant’s Association (QRCA).
The managing director of 4 Star Services, Claire Boscq-Scott, said: ‘Consumers, shoppers and business people are using mobile devices in new ways every day around the world. Mobile devices are rapidly bringing the ability for everyone to communicate what is happening at any and every moment. Whether they are shopping, dining, at work or traveling – It is crucial for the local business to understand how mobile technology has changed the customer’s experience. Mark has been working in Market Research and Customer Experience for 25 years and I am so delighted to welcome him from Atlanta to Jersey to share his incredible experience.’
The Breakfast Meeting will be a non-profit event and all money raised will be in aid of The Jersey Womens’ Refuge.
It will be held on Friday 11th October, at Grand Jersey Hotel and started at 7.45am with breakfast on arrival.
For any enquiry please contact Claire Boscq-Scott on 07797 828950 or email: firstname.lastname@example.org