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Powerhouse award winner

By admin on Tuesday, February 9, 2010
Filed Under: Retail

Jersey News, 9 February 2010 – Imagination toy store, situated within Jersey Electricity’s Powerhouse shopping complex, has won the Toy Industry Awards category of ‘Small Independent Retailer’ for 2009.

This industry leading annual award presented by the British Toy & Hobby Association and the Toy Retailers Association was announced at a presentation evening in London at the end of January.

In their submission for the award, Imagination impressed judges in a number of areas, including the ease of navigation around the store and clutter-free, clean isles in which children could play.

Staff at Imagination are encouraged to acknowledge their customers and direct them to products in store or provide relevant assistance. The store also brings in entertainers and promotes the store’s arts and crafts section with regular craft workshops and demonstrations.

Jersey Electricity’s Commercial Director, Richard Plaster, said that the company was delighted with the success of the store. “Imagination has only been trading for four years, we are delighted that the high standard of service and store facilities have been recognised in this way. We congratulate the Imagination team on their significant efforts which have been acknowledged by winning this prestigious award. “

The chairman of the BTHA, Roger Dyson, said: ‘You have to be a very special retailer to win this award – one that not only offers an excellent range of toys and a pleasant consumer environment but also the highest standards of customer service.’

The category in which Imagination was entered was for retailers running fewer than five independent shops specialising in toy sales. Other categories include Large Independent Toy Retailer of the Year, Toy Catalogue of the Year and, for suppliers, Toy of Year.

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