CT Plus, operator of LibertyBus in Jersey from 2 January, is launching a Smart Card system in the first few months of the new service. The Smart Card will mean swift boarding, improved passenger data and ultimately, a faster journey time reducing greenhouse gas emissions and encouraging sustainable travel. The Island’s pupils will have the opportunity to name the card in a competition which is being organised with local schools. The winner will be announced in December.
The Smart Card will initially be available to top-up online and at Liberation Station, with a view to increasing the number of outlets in the next year.
The competition reflects the same community involvement as the previous public vote for the bus livery and the naming of the new service. CT Plus Marketing Manager, Francesca Rotheram, commented, ‘It is excellent that Jersey’s school children are getting involved in the Island’s public service transport sector, which all aligns extremely well with the States of Jersey ECO-ACTIVE sustainability initiative. At CT Plus, we want to give the Island’s children a great opportunity to practice making group decisions and of course, the process of fair voting, all encompassed under a fun project and in keeping with the HCT Group community driven ethos.’
The schools will choose, in-house, one winner from each year group and the successful first-round entries will be submitted via email to a working group, consisting of a diverse mix of industry sectors. The group will narrow down the final three names for the new smart card, and subsequently, the final choice will be made by the public in an online poll.
CT Plus is actively encouraging electronic submissions, which will save on paper and waste, encouraging some of the pathways set out by Eco-Active.
The winning entry will receive a year’s free bus travel with a brand new Smart Card reflecting the new name.
Each school will be sent details of how to apply in the week commencing 26 November.